Case Studies

Jerry L.

Jerry L. – Bailey Properties

Jerry has won six listings in the first three months he joined SmartZip. But as Jerry wisely said, “You can’t just join. You have to work.” Jerry works hard to connect with his targeted homeowners and build relationships. Having focus and knowing you are concentrating on the right homeowners, is key to success. Read More »

Judy S.

Judy S. – Fuller Sotheby’s International Realty

Judy analyzed territories with SmartZip’s patented “Map Tool” and chose an area she hadn’t focused on before but had high commission potential. She is on her way to becoming an expert in this area with SmartTargeting’s help. “Being able to target the top 20% is brilliant,” says Judy. By focusing on a targeted group, she can concentrate her time and marketing dollars on a manageable group of prospects. Read More »

John N.

John N. – Keller Williams Realty

John treats SmartTargeting differently than a typical lead generation program. He uses the program as a way to predict which homeowners are most likely to sell in his farm. With this target list, he has the ability to focus his sales and marketing efforts on the right homeowners for the biggest return on investment. Read More »

Janine S.

Janine S. – Coldwell Banker

Only one month into the program, Janine was shocked at the results. She was looking at SmartTargeting as a strategic way to build and maintain her listing business in the coming year. She never expected to see immediate results, but rather gradual results that grew over time. Read More »

Dan K.

Dan K. – Keller Williams Realty

When Dan and his partner first heard of SmartZip, they knew it was the answer to their listing challenge… By identifying likely sellers and focusing their resources on these homeowners, it allowed them to follow up effectively and timely on every lead. Read More »

Michelle S.

Michelle S. – Better Homes and Gardens Real Estate

When Michelle signed up for SmartTargeting, her automated marketing program kicked in and started reaching the top listing prospects in her territory. By consistently reaching her prospects via online ads and direct mail, she was building her brand and credibility at the most beneficial time. Read More »

Tom C.

Tom C. and Dana W. – ERA Matilla Realty

By farming to a smaller select group of prospects, the ERA team has been able to spend more quality time and effort on each homeowner. “SmartTargeting empowers me and gives me confidence. I know I’m talking to the right people.” Read More »