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by targeting the homeowners most likely to sell

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Attract more sellers with SmartTargeting


Pinpoint the homes most likely to sell in your area based on SmartZip's industry-leading predictive models.


Focus your efforts on your best seller prospects through targeted multi-channel marketing programs.


Build quality relationships and get to know your prospective sellers so when the time is right, you become their go-to agent.

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Real estate’s top predictive marketing platform

SmartZip is the national leader in real estate analytics and predictive marketing. Our flagship product, SmartTargeting, uses proprietary algorithms and models to rank and predict the homeowners most likely to sell in your area. SmartTargeting's sophisticated marketing programs, intuitive management console and breakthrough success tools empower you to land more listings.

Trusted by the best in the industry

Since we launched SmartTargeting, we have closed 72 transactions by simply focusing on the top 20% of our list.

The ability to predict the ‘movement’ in my marketplace is invaluable. We sold six houses in our first eight months.

We’ve had great success with SmartZip. We’ve been averaging one listing or one committed listing per month since we started the program.

We control our destiny if we control the listings. SmartTargeting sits back and lets us do what we do best—get in front of targets who are likely to sell.

Recent SmartZip press

Avi Gupta: ‘Marketing is changing every day’

June 25, 2015

The SmartZip founder and CEO talks about measuring customer success, mixing up his relaxation methods and how he keeps pace with the shifting world of...


SmartZip Analyzes Real Estate Market

June 24, 2015

The experts at SmartZip Analytics may know when you are ready to sell your house even before you put it on the market. SmartZip analyzes...


Salesforce CEO Marc Benioff Steps On Persistent Theory About Startups

June 16, 2015

While the billionaire Dallas Mavericks owner and some other financial pundits believe that recent outsized valuations for startups are a sign that another dot-com bubble...


Avi Gupta: ‘Ideas abound, but execution separates success from failure’

May 26, 2015

SmartZip's president and CEO on entrepreneurship and pleasing his customers


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